When you go into a graphic design project, especially when that project is something so simple as a poster, just a poster, you’ve got to go wild. By wild I don’t mean crazy, I mean wild. I mean you’ve got to throw a boomerang, see how far it can go, then catch it. Catch this. This is a poster as put together and made by designers at Aesthetically Loyal (Anthony Kolber). It’s a poster for a thing called “Yes Diggity!”

Here’s some official information from Aesthetically Loyal on the project:

This project formed the poster for Yes Diggity’s first birthday party at Miss Libertines. It was a literal progression of the brand into the physical realm. We formed a numeral one using the diamonds from the logo’s crown, constructed from folded pieces of cardboard, hand-folded, pasted onto our wall and photographed. The accompanying type treatment was an exercise in extending the concept of the monospaced font to a mono-hierarchical structure, forcing only colour and text decoration to highlight the degrees of importance within the information.

That’s heavy! It’s almost a “trick” constructing something amazing, taking a photo of it, turning it then into a poster. But it’s not. It’s a real thing. it’s not a trick at all, it’s just a really awesome method for making something fantabulous.

Head on over to the Aesthetically Loyal online portfolio to take a peek at their info and/or to see if they’ve got anything newer (or older!) out there to see: http://aestheticallyloyal.com/ – it’s hot. OR if you’d like to contact them directly, hang a left over to ae @ aestheticallyloyal.com for an email adventure.

This post is part of the World Famous Design Junkies color category.

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