This is the new line. No. This is the newest line. The newest line possible. It’s paint. It’s a paint fashion line. It’s the best line I’ve ever seen. And I’ve seen basically every fashion line in the history of the world. This line and all the photography of it’s done by one dude: Iain Crawford. Believe him. Believe in his new way.

This is the newest chapter in a long series of water tossing and shooting apples with bullets. And like those, these are pretty. So pretty. And let me tell you about this fashion:

It’s new.

It’s temporal.

Temporal Fashion. I don’t mean stuff that goes out of style in a few years. I mean stuff that goes out of style in an instant. These wonderful dresses and hats and glasses and paint beards can only be enjoyed through the splendor of photography. Splendiferousness.

This post is straight off the World Famous Design Junkies fashion spaceway.