Jen Lamb works on a brief set by Mike Rigby at True North to design three typographically driven billboards to promote Londons 2012 Olympic Games. Looks pretty nice and easy to read, yes? Pretty intriguing, right? Take a peek closely below at what they be.
The words are made of nothing! But take a look at what they’re lined with: little rings made of the names of the countries that are set to take part in London 2012!
This set of billboards are a good way to see how important it is to take care of the visuals far away as well as seriously up close. When you’re far away from these boards, you see lovely words set in type with a nice multicolor environment surrounding them. Then since these billboards are set on the ground, the job is unique — people will be walking right up next to these big thangs, so there’s gotta be tiny detail! Because Miss Lamb understands this and is an amazing typographer, she’s got no trouble solving the problem: the tiny circles look very nice on their own, even at close range.
Big ups!
This post is mah hot hot typography.
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RT @design_junkies London 2012 Olympics in Hundreds of Tiny Circles [link to post]
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London 2012 Olympics Billboards. Great typography. [link to post]
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London 2012 Olympics in Hundreds of Tiny Circles [link to post] (via @design_junkies)
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http://bit.ly/k3YFg London 2012 Olympics in Hundreds of Tiny Circles [link to post]
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BEAUTIFULLY DONE! London #2012 #Olympics in hundreds of tiny circles #type [link to post]
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@HansPrummel wauw!
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London 2012 Olympics in Hundreds of Tiny Circles [link to post] (via @design_freak)
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RT @LDN: A nice London Olympics poster [link to post]
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RT @HansPrummel: BEAUTIFULLY DONE! London #2012 #Olympics in hundreds of tiny circles #type [link to post]
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RT @LDN A nice London Olympics poster [link to post] much nicer than that god awful logo!!
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An interesting London Olympics poster [link to post]
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RT @LDN: An interesting London Olympics poster [link to post]
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RT @Kitt69: RT @LDN: An interesting London Olympics poster [link to post] < -- interesting
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A nice London Olympics poster [link to post]
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London 2012 Olympics in circles. Beautiful typography. [link to post] (via @LDN)
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@LDN Congrats we have chosen you as a ” hot avatar ” on twitter !
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RT @LDN: An interesting London Olympics poster [link to post] – Taking care of the visuals.
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this is genius: RT @LDN An interesting London Olympics poster [link to post]
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RT @tweetmeme London 2012 Olympics in Hundreds of Tiny Circles [link to post]
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@bekibutton you’ve been quiet!
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@tashwhitaker have been on hols, am glad to be back on Twitter though
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Interesting London Olympics poster [link to post] (via @LDN) -IMO appropriating gay political brand -use of pride and rainbow colours.
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@bekibutton welcome back! Hope you had a good holiday
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and no sign of the 2012 logo… RT @LDN An interesting London Olympics poster [link to post]
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RT @LadyLavish: London 2012 Olympics in circles. Beautiful typography. [link to post] (via @LDN)
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RT @amythibodeau: Interesting London Olympics poster [link to post] (via @LDN) -IMO appropriating gay political brand
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London 2012 Olympics in Hundreds of Tiny Circles. [link to post]
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RT @nicholaspatten London 2012 Olympics in Hundreds of Tiny Circles. [link to post]
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RT @nicholaspatten:London 2012 Olympics in Hundreds of Tiny Circles. [link to post]
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Rt @alvinmartinez RT @LadyLavish: London 2012 Olympics in circles. Beautiful typography. [link to post] (via @LDN)
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London 2012 Olympics in Hundreds of Tiny Circles…
Londra 2012 olimpiyatları için dikkat çekici bir çalışma; Onur kelimesi ülkelerin isimleriyle rengarenk çemberler kullanılarak oluşturulmuş. İyi fikir, güzel uy …
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Proof that not all 2012 graphics are crap: [link to post]
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London 2012 olympics: [link to post]
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