British Petroleum’s oil spill into the Gulf of Mexico, now called the “Deepwater Horizon” oil spill is currently the largest offshore oil spill in U.S. history. In response, the fine folks at Draplin Design Co., North America have whipped up some alternative identity marks for the gas company. You can see three above, and several more below. I think they’re wonderful. Of course any company that uses fossil fuels that will some day be completely run dry of our world would like to remain the color green in the eyes of that empty jar of a planet, but here they are just in case they change their minds.

Since these marks were released, I did a little bit of reading about Draplin, and it’s a lovely, hilarious read of a history that’s gone on in their history. It begins with

Bred from the loins of the proud Midwest, this little fucker was squeezed out in Detroit, in the year 1973 to the proud parents of Jim and Lauren Draplin. Growing up on a steady stream of Legos, Star Wars, family trips, little sisters, summer beach fun, stitches, fall foliage, drawing, skateboarding and snowboarding, at 19 he moved west to Bend, Oregon to hit jumps “Out West.”

And rams into a fact that made my day: he went to the same school as me, the Minneapolis College of Art and Design (aka MCAD). Below you’ll find an image of an OBEY-esque poster project he printed and pasted all over campus in the year 2000.

Also below you’ll find a selection of works done by Draplin over the past howevermany years. Enjoy them all thoroughly and contact the fellow Draplin at draplin(at)draplin(dot)com or just visit him at his fabulous webpagespace: http://www.draplin.com/.

This post is part of the World Famous Design Junkies environment category.


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